Höfliche Verpackung Blog

Necessity for polite packaging: About one third of the elderly customers avoid products they have difficulty with opening.

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Necessity for polite packaging: About one third of the elderly customers avoid products they have difficulty with opening. 

http://ift.tt/2pkBSwn

There are days that are so abnormally stressful, and you just want to be able to get back to bed quickly ...
And then save a fresh cheese pack the day, because it can be opened without tearing, which is otherwise the case 👌

Es gibt Tage, die sind so abartig stressig, und man wünscht sich nur, dass man schnell wieder ins Bett kann... Und dann rettet einem eine Frischkäsepackung den Tag weil sie sich öffnen lässt ohne einzureißen was sonst immer der Fall ist 👌 via @diesarah.m

ift.tt/2orFMnW
... See MoreSee Less

There are days that are so abnormally stressful, and you just want to be able to get back to bed quickly ... 
And then save a fresh cheese pack the day, because it can be opened without tearing, which is otherwise the case 👌 

Es gibt Tage, die sind so abartig stressig, und man wünscht sich nur, dass man schnell wieder ins Bett kann... Und dann rettet einem eine Frischkäsepackung den Tag weil sie sich öffnen lässt ohne einzureißen was sonst immer der Fall ist 👌 via @diesarah.m 

http://ift.tt/2orFMnW

Age-related changes that are important factors in handling packaging ift.tt/2nSdQI1 Eyes - presbyopia (e.g. difficulty reading fine print) - altered #colorperception� - blinding caused by #glare� - fewer #contrasts Hands - loss of #strength �- declining #sensitivity of the #skin �- reduced dexterity �- #pain in the fingers �- difficulties rotating the wrists #packaging #package #verpackung #packung #convenience #easytoread #elderly #wraprage #packrage #frustrationfreepackaging #criticalconsumers #consumerism #readability #fineprint #glasses #goggles #packlabels #presbyopia #packagedesign #packagingdesign #handgrip #strength #dexterity ift.tt/2oDJvd9 ... See MoreSee Less

Age-related changes that are important factors in handling packaging http://ift.tt/2nSdQI1 Eyes - presbyopia (e.g. difficulty reading fine print) - altered #colorperception� - blinding caused by #glare� - fewer #contrasts Hands - loss of #strength �- declining #sensitivity of the #skin �- reduced dexterity �- #pain in the fingers �- difficulties rotating the wrists #packaging #package #verpackung #packung #convenience #easytoread #elderly #wraprage #packrage #frustrationfreepackaging #criticalconsumers #consumerism #readability #fineprint #glasses #goggles #packlabels #presbyopia #packagedesign #packagingdesign #handgrip #strength #dexterity http://ift.tt/2oDJvd9

10 years throwback: In 2007 ZEWA introduced its comfort opening for toilet paper. A real packaging success throughout the category. ift.tt/2nSdQI1 Die Verpackung des neuen „Zewa Soft“ bietet eine echte Innovation im Bereich Toilettenpapier: Die Komfort-Öffnung erleichtert das Öffnen der Packung mit einer perforierten Aufreißlasche an der Seite. So kann ganz einfach Rolle für Rolle entnommen werden, die restlichen Rollen bleiben hygienisch aufbewahrt in der Packung. #zewa #sca #scahygiene #toiletpaper #toipa #packaging #conveniencepackaging #packagingsuccess ift.tt/2pp6GsN ... See MoreSee Less

10 years throwback: In 2007 ZEWA introduced its comfort opening for toilet paper. A real packaging success throughout the category. http://ift.tt/2nSdQI1 Die Verpackung des neuen „Zewa Soft“ bietet eine echte Innovation im Bereich Toilettenpapier: Die Komfort-Öffnung erleichtert das Öffnen der Packung mit einer perforierten Aufreißlasche an der Seite. So kann ganz einfach Rolle für Rolle entnommen werden, die restlichen Rollen bleiben hygienisch aufbewahrt in der Packung. #zewa #sca #scahygiene #toiletpaper #toipa #packaging #conveniencepackaging #packagingsuccess http://ift.tt/2pp6GsN

40% of people in their 40's - wearing no glasses - already have poor reading vision. ift.tt/2nSdQI1 #packaging #package #verpackung #packung #convenience #easytoread #elderly #wraprage #packrage #frustrationfreepackaging #criticalconsumers #consumerism #readability #fineprint #glasses #goggles #packlabels #presbyopia #packagedesign #packagingdesign ift.tt/2nOmWTG ... See MoreSee Less

40% of people in their 40s - wearing no glasses - already have poor reading vision. http://ift.tt/2nSdQI1 #packaging #package #verpackung #packung #convenience #easytoread #elderly #wraprage #packrage #frustrationfreepackaging #criticalconsumers #consumerism #readability #fineprint #glasses #goggles #packlabels #presbyopia #packagedesign #packagingdesign http://ift.tt/2nOmWTG